Get right into the story: Cut the background, or move it down, and start with a bold statement, surprise, question or mystery. Special thanks to the Sloth Conservation #NPR #sloths #TED ♬ original sound – npr Maybe a cute animal? Feeling stressed? Life moving too fast? Maybe it’s time to listen to your inner sloth. They decide fast if they want to watch your video. Three seconds to get attention: Internet users are brutal and impatient. In a recent training, NPR producers and hosts of short videos compared notes and came up with the following tips: NPR shows and podcasts - Consider This, Life Kit, NPR Newscasts, The TED Radio Hour and Throughline - are all doing it regularly. NPR has been posting TikToks and Instagram Reels ever since Planet Money’s Jack Corbett explained the New York Stock Exchange’s circuit breakers in 2020. You have to tell the story, with visuals, in under a minute, for those fickle smartphone thumb-scrollers. Only now you need a super-short video to appease the internet and lure new audiences. And you’ve shed sweat and tears mixing it down into a beautiful soundscape and distributed it to your patient and adoring fans. You’ve tracked the script with all the right inflections and pauses. You’ve spent hours, perhaps days, doing interviews, gathering sound, scripting and editing. I love that she includes little clips from popular TV shows and films to illustrate how these phrases and idioms fit into conversation.From left: two Planet Money TikToks, a Life Kit TikTok and an NPR Newscast TikTok. She focuses on idioms and phrasal verbs to get you to sound more natural when you speak English. Tanya is not a native speaker, but her slight accent shouldn’t get in your way. Mish keeps her videos short and focuses on commonly misused words and phrases, or the difference between similar-sounding words like remember and remind, compliment and complement, and more. Speak English with MishĪ native British English speaker, Mish (short for Michelle, if you were wondering), speaks very clearly and puts notes on the screen in text, which really helps if you’re new to the vocabulary she’s using. Sometimes they speak quite quickly, which is a shame, but if you’re into learning slang, this is the account for you. They focus on how people speak in real life, and how it compares to textbook English. They sometimes do a head-to-head dialect comparison, which is quite funny. This TikTok account for learning English is quite funny because it’s shared between a real-life couple, one of whom is British and one is American. It’s interesting because you have the English text above to show you what you’re listening to, but you get the phrase in all sorts of situations, spoken quickly and slowly and by men and women, with different accents and inflections. They take clips from famous films of actors all saying the same phrase, and then string them together, one after another. This is actually a Burmese account, but there’s no need to know Burmese. He doesn’t have the classic London BBC accent, so this is good practice for a different British accent. He also goes into some dialect differences between British and American English. For example, he gives many British English phrases for being sick, for saying sorry, and for saying you like something. This British man speaks slowly and clearly, offering up different phrases for saying the same thing. Her ‘at the hospital’ vs ‘in the hospital’ is a classic! 2. Andrea doesn’t just stand there and talk to the camera, but takes you out on walks with her, acts out phone conversations, and does little skits to really clarify the grammar or vocabulary she’s talking about.
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